Morning, builders.
Welcome to Business Juice where we skip the startup theatre and show you what actually works.
We're here for the founders building in lunch breaks, the side hustlers shipping after hours, and anyone tired of watching whilst others grab the wins.
We dig into the unsexy truths, spotlight what moves the needle, call out what doesn't, and hand you the exact tools that separate doers from dreamers.
Because the internet's full of inspiration. What's missing is execution.
No BS. Just juice.
Let's build.
Here’s what’s in today’s issue of Business Juice:
Response speed beats analysis
Genius to idiot, daily
From nice-to-have to non-negotiable
Club300 (for just $1)
Premium spa on wheels
Before we dive in... what's actually stopping you from shipping? Click below.
What's blocking your next build?
The Signal
You are not the cause of everything that happens to you, but you are responsible for how you respond to everything that happens to you.
— #James Clear (#@JamesClear)
4:01 PM • Jul 23, 2025
Response is the only variable you control.
James Clear nails something most builders miss.
Bad launch? Lost client? Feature rejected? Competitor shipped first?
The external stuff keeps happening.
Smart founders ask "What's next?" instead of "Why me?"
Smart founders also join Club300 to build their next move faster.
🏃 Your response speed is your business moat.
Jack just mapped every founder's emotional journey.
"I'm a genius" at the top of confidence mountain.
"I'm an idiot" in the valley of reality.
The zigzag line between them? That's building a business.
Every successful founder lives this chart twice a day.
🎢 The faster you cycle through this, the faster you learn.
At this point, not using triple whale is like committing ecommerce malpractice
— #Shaan Puri (#@ShaanVP)
6:31 PM • Jul 23, 2025
Shaan just declared Triple Whale non-negotiable.
"Ecommerce malpractice" if you're not using it.
That's when you know a tool crossed the line from nice-to-have to business critical.
AJ's video proves the point perfectly.
Your tools are your weapons in the market battle.
Smart operators arm themselves before the competition catches up.
⚔️ Any tool is only as sharp as the wielder.
🔒 Exclusive Juice: Club300 is Open – And We’re Building With You
We just opened the gates to Club300 – our most no-fluff, builder-first move yet.
It’s a closed group of 300 early supporters who’ll help shape what Business Juice becomes – from experiments to equity. If you’re reading this, you’re early. If you’re in the club, you’re part of the build.
🛠️ Here’s what’s on the bench:
Idea Validation-as-a-Service → live now, testing every weird business idea we can throw at it
The Juice Lab → our private R&D garage for tested blueprints and live builds
Community-driven sprints → we’ll ship new tools, templates, and startups with Club300 before anyone else sees them
This isn’t some "early access" thing. It’s a co-build. You’ll get:
Direct say in what gets built
First looks at drops, decks, data
Invitations to build, invest, or clone the good stuff
🎯 If you're in Club300 – you're not just watching. You're on the factory floor.
And if you're not in yet? There’s still time – but not much.
👀 businessjuice.beehiiv.com/standard-juice-labs
AI-proof Businesses
Forget the tech hype. These are hands-on, human businesses that survive anything
Unsexy and unstoppable. All human.
Thursday is for real cashflow.
These businesses survive any tech wave.
Nothing replaces fixing, fitting, or cleaning.
Real work. Real profit. No hype.
Today’s spotlight is on Mobile Pet Grooming.
🧠 The Big Idea
Transform pet grooming into an on-wheels VIP experience by delivering full-service bathing, haircuts, nail trims, and add-ons (ear cleaning, teeth brushing, spa treatments) directly to owners' driveways or workplaces. Mobile pet grooming eliminates client travel, reduces pet stress, and commands premium pricing for convenience and personalized care.
👥 Customers & Problem
Who: Busy urban and suburban dog and cat owners (dual-income households, families, professionals), seniors and people with mobility challenges, multi-pet households and boutique breeders.
Problem: Traditional salons require inconvenient drop-off and pick-up windows, cause stress for pets in unfamiliar kennels, and often charge the same rates for all breeds without personalization. Owners value convenience, reduced wait times, and one-on-one attention.
Your answer: By bringing a self-contained grooming van equipped with water, power, and professional tools to each client's location, you solve the pain of logistics, curb pet anxiety, and justify rates 20–30% above brick-and-mortar salons.
💰 Potential Revenue
Starting out: 4–6 appointments/day at $75–$90 each → $300–$540/day → $1,500–$2,700/week → $6,500–$11,700/month
Scaling phase: Add second groomer/van or extend hours → 10–12 appointments/day → $750–$1,080/day → $16,200–$23,400/month per van
Mature operation: 3+ vans, add recurring contracts (kennels, breeders) and retail sales → $50,000–$75,000/month total
Reality check: U.S. pet grooming market: $2.06 billion in 2024, 6.7% CAGR to 2030. Average mobile groomer income: $30K–$75K/year, margins 15–30%. Global mobile pet care market: $749 million in 2024, 8.0% CAGR to 2034.
🛠 Bootstrap Game Plan
Validate and Pre-Schedule
Post on Nextdoor and local Facebook groups offering introductory "driveway demo" slots next week.
Source a Retrofitted Van
Lease or buy used cargo van (~$20–30K), install grooming tub and generator in under 4 hours.
Build a Simple Booking Funnel
Launch free Acuity/Square Appointments page, integrate payments and reminder texts.
Soft-Launch Promo
Offer 20% off first groom to first 10 clients; share before/after reels on Instagram and TikTok.
Lock in Recurring Clients
Provide scheduling bundle discounts (e.g., book four grooms, get one free); ask for referrals and reviews.
The Reality: Mobile pet grooming yields higher per-job revenue but demands disciplined routing, vehicle upkeep, and customer service. It's not passive income - each van requires a full day of hands-on work - but clients pay a premium for convenience and stress-free grooming.
Consistent branding, punctuality, and five-star service are your moat against competitors.
Want to build it?
The free version above gives you the basics. Ready to see what mobile pet grooming success actually looks like? (it's just $1 to find out).
👋 Until next squeeze…
Alright Juicers, that’s your shot for today.
But remember - this isn’t a newsletter. It’s a weapon.
A blueprint. A backroom pass to the wild world of AI-first start-ups.
We’re not here for theory. We’re here for reps. For wins. For freedom muscles so strong your boss asks how much you bench.
So go train your AI agent. Steal an idea. Hell, launch something in your lunch break.
And if you’re still reading… you’re exactly the type who belongs in Club300. Don’t just watch us build - get on the factory floor.
Let’s keep making noise. Let’s keep grabbing the bag.
✌️ Until next time,
Mr. Juice
P.S. Got something weird, broken, or brilliant?
Send it to [email protected] – or forward this to a friend who needs less fluff and more fuel.
P.p.s Here’s some awesome stuff you need to check out
Learn to Communicate Better
If you want to start doing something bite-sized towards your lunchtime start up, consider learning copywriting. This will help you sell, persuade and advertise whatever you end up building. Effective communication is the mother skill of great entrepreneurs, check out CopyThat to learn more. Click Here.